For a brief period of time, the Internet at large served the consuming masses. For those who can recall the day the mainstream public discovered YouTube, you’ll fully grok this concept. Janitors, executives, students, engineers, hippies, and baby boomers all sat down to watch video after video (after video). In a way, this defined the consumption era. The public began yearning for home-based Internet services, not satisfied with having to report to work, a local library, or a coffee shop in order to catch up on the latest news and converse over AIM. The thirst for knowledge shaped the business models surrounding Internet service providers, but those days are long gone. Unfortunately for us, the ISPs haven’t yet realized it.
A decade ago, the average Internet user logged on in order to be quenched. They desired to consume news. To read articles. To watch multimedia. There were exceptions, of course, but the vast majority of those breaking into the Internet scene were doing so in order to swallow up content produced by professionals. Pros produce, the masses consume.
Because of that, asymmetry became an accepted Internet delivery method, but as the technology continues to empower mere mortals to produce richer and more engrossing content, I’m left to wonder: when will the upstream get the respect it deserves? More →