An interesting plot twist is playing out in the smartphone industry this year. In a scramble to identify new catalysts as smartphone sales growth continues to slow, Apple and Samsung will both seemingly make huge strategic shifts that aim to broaden the appeal of their high-end handsets.
Apple, rumor has it, will launch two new smartphones in 2014 that both have larger displays. Numerous reports suggest that the company is planning an iPhone 6 with a 4.7-inch screen, as well as an iPhone phablet with an even larger 5.5-inch display.
Samsung, rumor has it, will launch a new premium smartphone that features a high-end metal housing and possibly other premium materials. The device was supposedly pictured for the first time earlier this week, though a shroud blocked its case from view.
In other words, Apple will cave and finally launch a big-screen phone, like Samsung… and Samsung will cave and finally launch a metal phone, like Apple. More →