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How are these top-rated 4K TVs so ridiculously cheap?

Published Dec 27th, 2016 9:19AM EST

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Hisense probably isn’t the first brand that comes to mind in the US when you think of high-quality 4K televisions, but we’re about to change that. Right now, this company is basically what Vizio was three or four years ago. Just like Vizio did back, Hisense has burst onto the scene with a portfolio of outstanding flat-screen TVs that offer an experience that rivals the big-name brand, but for a small fraction of the price. How affordable are Hisense TVs, you ask? The Hisense 43H7C2 43-Inch 4K Ultra HD Smart LED TV is under $370 right now on Amazon, and the Hisense 50H7C 50-Inch 4K Ultra HD Smart LED TV is just over $400. These gorgeous UHD TVs offer display quality that is comparable to the biggest names in the business, but you’ll pay about half what you would with any of those brands.

Hisense 43H7C2 43-Inch 4K Ultra HD Smart LED TV

  • Refresh Rate: 60Hz (Native)
  • Backlight: LED
  • Smart Functionality: Yes
  • Dimensions (W x H x D): TV without stand: 38.2″ x 22.2″ x 3.4″, TV with stand: 38.2″ x 23.9″ x 7.6″
  • Inputs: 4 HDMI ports, 3 USB ports, 1 LAN port for Ethernet, 1 RF input, 1 L/R audio input, 1 RCA component input, 1 RCA composite input
Amazon Logo Available on Amazon

Hisense 50H7C 50-Inch 4K Ultra HD Smart LED TV

  • 4K Ultra HD Resolution
  • Ultra Smooth Motion 120 / 60Hz Panel
  • 4 HDMI, 3 USB, 802.11ac Wireless
  • Dimensions W/Stand (WHD): 44.3″ X 27.7″ X 9.8″
Amazon Logo Available on Amazon
Maren Estrada Deals Editor

Maren Estrada has been the Editor of BGR Deals since it launched in 2013. She has more than 20 years of experience testing more than 1,500 products, and reviewing a wide range of consumer electronics including mobile devices, smart home products, computers, and home appliances.

Previously, she was a leading consultant specializing in copywriting, product development, and new product launches.