Apple might start reporting launch weekend iPhone sales numbers again next year, assuming this report is accurate: renowned Apple analyst Ming-Chi Kuo says the iPhone 8 will convince a massive number of buyers to purchase the phone, helping Apple eclipse the current record.
Apple had announced before iPhone 7 sales started that it won’t report launch weekend numbers, prompting many to speculate that Apple is not expecting the new phone to top the iPhone 6 and iPhone 6s’s launch weekend performances. Even so, indirect analytics data revealed that Apple did very well, with the iPhone 7 sales performance being comparable with previous years.
Kuo said in a note to investors received by 9to5Mac that Apple might sell between 120 million and 150 million iPhone 8 units in the second half of next year. Apple sold between 110 million and 120 million iPhone 6 units in 2014. The iPhone 6 represented a major redesign, and the first iPhone series to feature a bigger display.
The new OLED iPhone would drive this unprecedented iPhone demand, although the other two iPhone 8 models will not be boring. The same Kuo said the 4.7-inch LCD model will also have an all-glass design and feature wireless charging support, just like the OLED version.
Kuo said that the OLED iPhone 8 will represent Apple’s major redesign, while the iPhone 8 and iPhone 8 Plus would be iterative updates to the current iPhone 7 and iPhone 7 Plus. All iPhones are expected to offer similar specs when it comes to internal hardware. Furthermore, the OLED and iPhone 8 Plus versions should have dual-lens cameras on the back.
Apple is expected to launch the new iPhones in mid-September, so we’ve got plenty of waiting to do.