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The Galaxy S6 edge is a bigger hit than Samsung ever dreamed

Published Apr 27th, 2015 4:56PM EDT
Samsung Galaxy S6 Edge Sales Production
Image: Zach Epstein, BGR

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Samsung once shocked the world when its Galaxy Note phablet became a surprise hit and forced rivals such as Apple to adapt by releasing phones with giant displays. Has Samsung now pulled off yet another surprise hit with the Galaxy S6 edge? Bloomberg reports that Samsung has started producing curved Galaxy S6 edge displays at a third factory much sooner than it had anticipated, as the company has been caught off guard by high early demand for the new device.

RELATED: Fine, I’ll explain why the Galaxy S6 edge exists

In terms of real numbers, this means that Samsung is aiming to up its total monthly production of S6 edge screens from 2 million to 5 million, which is an impressive number for a device that pretty much flew under the radar until its big unveiling earlier this year.

The fact that Samsung didn’t anticipate high Galaxy S6 edge demand isn’t a surprise. After all, the original Galaxy Note Edge was mostly panned by critics and avoided by consumers. However, Samsung really worked hard to refine its designs for curved displays and came up with an extremely stylish and attractive device in the S6 edge.

At any rate, we expect the “edge” brand to be a staple of future Samsung phones and we’ll be very interested to see if any other Android manufacturers try out similar designs similar to how the original Galaxy Note spawned the phablet revolution.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.