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Samsung unveils an iTunes Radio rival that won’t annoy you with ads

Published Mar 7th, 2014 3:45PM EST
Samsung Milk Music Radio Service

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Samsung announced on Friday that it has officially entered the music streaming market with a brand new app on Google Play called Milk Music. Milk Music is a radio service much like Pandora, but will be exclusive to Galaxy devices. Best of all, Milk is completely ad-free without any subscription fee to speak of. You are still limited to six skips an hour on any given station, but according to Samsung, you’ll never hear an ad on Milk Music.

Although you are free to create your own station based on a favorite artist or song, Milk’s primary feature is a large dial that dominates the home screen. The dial lists nine genres, and after you decide on a genre, you can fine-tune your station to include new music, popular music or music you’ve favorited in the past. You can even personalize the dial to include only the genre that you plan on listening to. If you can’t be bothered to deal with genre stations, the app also features a “Spotlight” section curated by “music tastemakers and influencers.”

Milk Music is now available on Google Play. The full press release follows below.

Samsung Introduces Milk, the Next Big Thing in Music

Free Radio Service with 200 Ad-free Stations Offers Fully Customizable Experience to Your Taste

March 7 – DALLAS, TX – Delivering on the passion points of consumers, Samsung Telecommunications America, LLC (Samsung Mobile) today introduced Milk Music™, a new, free and ad-free radio service that offers an effortless and entertaining way to enjoy the music you love and discover new, unexpected music. Fully customizable, Milk is designed with an elegant, easy-to-use interface and more than 200 stations that makes tuning into your favorite music a more enjoyable and enriching experience.

“Milk introduces a fresh approach to music that reflects our innovation leadership and our focus on creating best-in-class consumer experiences,” said Gregory Lee, president and CEO of Samsung Telecommunications America and Samsung Electronics North America Headquarters. “We’re offering consumers amazing, rich music experiences built around what matters most to them and their lifestyle.”

Milk powered by Slacker is available now exclusively for Galaxy consumers to download on Google Play
on the Galaxy S® 4, Galaxy S® III, Galaxy Note® 3, Galaxy Note® II, Galaxy Mega™ and Galaxy S® 4 mini across all carrier and retail channels as well as the Galaxy S® 5 in April. Coming soon, Samsung will be offering unique music programming from top selling and emerging artists available exclusively through Milk.

Milk Makes More of Your Signature Sounds

Instant and Effortless Listening:
Milk’s distinctive dial design provides a more intuitive and natural way to listen to music that is more organic and fun. With no log-in required and no need to think of a specific artist, song name or browsing through a list of choices, you can just starting listening to music instantly. From Pop to Jazz and everything in between, the dial displays up to nine genre-based stations featuring a wide variety of music listening choices, with a simple and quick turn of the dial.

More of the Music You Love:
With a growing music catalog of 200 genre-based and curated stations, and 13M songs, Milk connects people with the best music, whether it’s a standby song or a new discovery, with significantly fewer repeats. In addition, the “Spotlight” feature offers a continuous curated selection of songs and albums handpicked by music tastemakers and influencers. “My Stations” allows you to create personal stations based on your favorite songs and albums, easily accessible on the dial, providing limitless listening options. Milk also allows you six song skips per hour per station.

Your Music Your Way:
Samsung is delivering an incredibly personalized experience by offering users many ways to fine-tune Milk to suit their individual listening preferences. The dial is customizable to showcase only the genres that are most relevant to your personal tastes and preferences. Offering more personalization options, the “Fine-Tune Station” feature allows you to adjust the genre-based station based on popularity, novelty and song favorites to further optimize recommendations for the best personalized listening experience.

Jacob Siegal
Jacob Siegal Associate Editor

Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.