If there’s one “dying” company you have to back, Microsoft is probably a solid choice. Pundits have insisted that Microsoft is dying for years now. Decades even. Of course most of the things that were supposed to kill Microsoft have come and gone, and Microsoft is still standing. With a market capitalization of more than $310 billion, revenue in the most recent quarter that grew 11% to a record $24.5 billion, and a share price that has ballooned 35% over the past 12 months, Microsoft isn’t just still standing, it’s flourishing.
Of course, none of that will stop pundits from saying stupid things about the company.
Ed Bott of ZDNet is known and loved (or perhaps hated, at least by those in his sights) for being unafraid when it comes to telling it like it is. The worst part is that he’s usually correct.
In his latest piece, Mr. Bott opens fire at tech pundits, the ever-growing breed of “expert” talking heads that journalists love to hate.
Sometimes tech writers whine about punditry simply because they disagree with something that was said. Other times, however, these tech industry experts are called out because the opinions they offer really, truly are stupid.
Here, the latter is the case.
Tackling statements that span from “The Nokia acquisition is a colossal mistake” and “Everyone hates Microsoft Office” to “Xbox should be spun off into a separate business” and “Windows RT is dead,” Bott takes us on a roller coaster ride as he snipes each statement and uses facts to explain why it is, in all likelihood, drivel.
Bott’s piece is a great read and it’s linked below in our source section.