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Video: This might be the coolest iWatch concept we’ve seen so far

Updated Jan 22nd, 2014 10:29AM EST
Apple iWatch Concept Nike FuelBand
Image: Todd Hamilton

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We’ve seen plenty of concept art for Apple’s unannounced iWatch over the past few years. Some have been traditional, others fantastical, but the latest mockup by designer Todd Hamilton might be the most attractive concept yet, and it looks completely functional to boot. Taking a cue from another concept by Thomas Bogner, which is described as a mix between a Nike FuelBand and an iPhone, Hamilton has flipped the orientation and fleshed out how the device would function.

On his blog, Hamilton shows off his ideas for the lock screen, contacts, phone calls, a fitness app akin to Fitbit and basically complete iOS 7 integration. He’s even put together a short video that shows his concept watch in action. If the iWatch ends up looking anywhere near as nice as Hamilton’s concept, the wearable market might finally have its flagship device.

Jacob Siegal
Jacob Siegal Associate Editor

Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.