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ABI: Moto X has ‘best performance observed in a mobile display to date’

Published Oct 16th, 2013 3:20PM EDT
Moto X Display Quality

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It might not yet be clear how well Motorola’s Moto X is selling right now, but it is becoming increasingly clear that the first Motorola phone Google played a big role in developing is an impressive engineering feat. The phone is quite small by Android standards and yet it offers very impressive battery life despite its high-definition AMOLED display. According to new research from ABI following its teardown of the Moto X, the HD display plays a huge role in affording owners great battery life. In fact, the firm says Motorola’s Moto X has the “best performance observed in a mobile display to date.”

“This level of performance is so significantly improved that other factors are more likely to govern battery life now,” said ABI Research’s VP of engineering, Jim Mielke. “Automatic dimming and short idle periods before turning off the display will be less crucial and may even be features that fade away from all handsets soon.”

More on the Moto X’s display from ABI’s report: “The phone features a unique always-on voice command system that has drawn a lot of attention but a second marvel exists that is very easily seen but not observed: Moto X’s AMOLED display, which draws just 92mA during bright conditions and 68mA while dim. Battery life has long since been dictated by display technology—the display current could be as high as 700mA under bright conditions just a few years ago. LCD based displays have been evolving too but not quite matching the AMOLED displays performance.”

BGR called the Moto X the phone that ushered in Motorola’s comeback when we reviewed it back in August.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.