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Comcast now lets users record, watch shows through Twitter

Published Oct 9th, 2013 12:00PM EDT
Comcast Twitter See It Button

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Twitter may have found a good way to shore up potential revenue streams ahead of its IPO. BGR sister publication Variety reports that Twitter has partnered with Comcast on a new initiative called “See It” that will let users “record and watch NBC Universal programming directly off the social media platform.” Here’s how it works: Twitter will add a “See It” button to Comcast customers’ Twitter feeds that will let them watch their favorite NBC Universal shows online through any device they’re using or to access their television’s set-top box to start recording the show. While the Comcast deal isn’t likely to be a huge money-maker for Twitter, the microblogging site could see a nice boost in revenues if it negotiates similar deals with other cable companies and content providers.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.