As the high-end smartphone market begins to slow following a period of breakneck growth, the companies that drove much of that growth are starting to broaden their strategies. Apple (AAPL) is eyeing emerging markets, while Samsung (005930) is looking to boost its enterprise presence while also increasing tablet sales. Samsung Mobile EVP Y.H. Lee recently told CNET that the company hopes to double tablet shipments in 2013 to about to about 40 million units. The 40 million-unit mark is also being eyed by LG (066570), which told The Wall Street Journal it hopes to cross that threshold with smartphone sales this year, representing 51% growth over 2012. “The market is saturated, but with good products, [we] can take away others’ share,” LG’s mobile boss Park Jong-seok said.
LG eyes smartphone growth as Samsung targets tablets
Published Feb 27th, 2013 7:55AM EST
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Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.
His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.
