Nokia announces sale of its 1.5 billionth S40 handset

Nokia announced on Wednesday that it has officially sold its 1.5 billionth S40-powered cell phone since the first S40 device — the Nokia 7110 — was released in 1999. A 21-year old Brazilian woman made the historic purchase in São Paulo, the company said, noting that the woman purchased a Nokia Asha 303 from a Magazine Luiza store. “We are incredibly proud to reach this milestone,” said Mary McDowell, Executive Vice President for Mobile Phones at Nokia. “Having 1.5 billion Series 40 devices sold is a hard-to-reach mark, let alone one attainable in a single line of products. At a time when we are maintaining our commitment to connecting the next billion customers around the world – it is gratifying to consider how Series 40 devices have made mobile technology accessible and help continue to change people’s lives for the better.” Nokia is set to announce its earnings on Thursday after the market closes. The company’s full press release follows after the break. 

Nokia hits 1.5 billion sales of revolutionary Series 40 mobile phones

The landmark Nokia Asha 303 device has been purchased by a 21-year-old Brazilian woman

Espoo, Finland – Nokia today announced one of the most significant milestones in its history with the sale of its 1.5 billionth Series 40 mobile phone. The device was sold to a female consumer in the Brazilian city of São Paulo and represents a historic moment as Nokia continues its strategy of connecting the next billion.

The 1.5 billionth phone was a Nokia Asha 303, a stunning touch screen handset with QWERTY keypad designed for web browsing, social networking and gaming, that features pre-installed entertainment and applications such as Angry Birds Lite.

The device was purchased from a Magazine Luiza store in São Paulo by Mayara Rodrigues, a 21-year-old who loves staying in touch with friends and family through social networks.

The first Series 40 phone was the Nokia 7110 developed in 1999.  Since then this family of phones has evolved to such an extent that they are considered ‘Smartphone Lite’ thanks to the innovations of the new Nokia Asha range.

Series 40 phones now blur the line between feature phones and smartphones.  With recent innovations including Nokia Maps for Series 40, Nokia Browser and Web Apps, Nokia Money and Nokia Life Tools, millions of consumers have enjoyed easy and affordable access to the Internet and information for the first time, with locally relevant apps and content.

Mary McDowell, Executive Vice President for Mobile Phones at Nokia, said: “We are incredibly proud to reach this milestone. Having 1.5 billion Series 40 devices sold is a hard-to-reach mark, let alone one attainable in a single line of products. At a time when we are maintaining our commitment to connecting the next billion customers around the world – it is gratifying to consider how Series 40 devices have made mobile technology accessible and help continue to change people’s lives for the better.”

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