Samsung to open bada to other manufactuers, developers next year

By on Sep 20, 2011 at 9:20 AM
mobile September 20, 2011

Samsung will open its bada mobile operating system to other manufacturers and developers next year in an effort to “reduce its reliance” on Android, The Wall Street Journal reported on Tuesday. The South Korea-based company also hopes it can deploy bada on other devices, such as smart TVs. Samsung unveiled bada in late 2009 and has used the operating system on its Wave family of handsets. According to Gartner, bada currently has a 1.9% share of the mobile OS market. Samsung’s latest bada-powered handsets include the Wave 3, Wave M and Wave Y. “For Samsung to be successful with opening bada it will need to be launched in the United States market, because that is where the most powerful developers and consumers are found,” Strategy Analytics analyst Neil Mawston told The Wall Street Journal. “If bada does not get traction in the huge U.S. market, then the odds will be stacked against success.”

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  • http://twitter.com/derrickisonline Derrick -Lex-

    I’m sure people are just excited to have Bada open sourced.  Not really.

    • Anonymous

      But the handsets were selling so well there was demand for the platform!

  • http://rpad.tv RPadTV

    I couldn’t disagree with the analyst more. I always thought of Bada as something that could be successful in the Southeast Asian and Indian markets. Symbian still does well in those markets and Bada could take steal marketshare from that segement.

  • Anonymous

    Bada being open sourced is awesome. While it may not make much sense to many considering the existence of Android it is an “alternative” open-source platform. Ideally with some modification you can have Android apps run on Bada. So then you can have a choice of which OS you want to use, Android or Bada.

    I am not saying to use Bada over Android, but I am saying you can if you want to. 2 open source platforms competing is better then closed source platforms competing.

  • Anonymous

    Yawn. Bada is about as useful as tits on a bull. I’m sure all 10 people who use Bada will be pumped about this announcement.

  • Anonymous

    I’ve never seen or used a Bada phone but with the situation between Oracle and Google/Android I wonder if Samsung has finally decided that they and other manufacturers need a plan B for a open source OS and why not Bada.

  • Go Go

    I guess Samsung is hoping for a bada boom.

  • Anonymous

    Another want to be OS please i rather wait for QNX

  • Anonymous

    Right, just what the US Market needs…. Yet another OS.  Ask Palm and Symbian how that’s working out.  They will launch this and it will fail, Bada Bing, Bada Boom

    • Anonymous

      Bada launched over a year ago as a closed source platform, just not in the US. So far globally it is outselling WebOs and WP7 for one. As for US market in specific, well that is up to the carriers…

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