Verizon's Android share dropped substantially following iPhone 4 launch

By on Aug 18, 2011 at 10:01 AM
mobile August 18, 2011

Verizon Wireless’ share of the U.S. Android market was down again in August, sinking to its lowest point since the carrier’s launch of the iPhone 4 this past March. The nation’s top carrier played a large role in popularizing Google’s mobile OS thanks to a massive $100 million marketing campaign focused on the Motorola DROID, but Apple’s smartphone has shifted demand among its subscribers. According to market research firm Chitka Insights, Verizon Wireless’ share of the Android smartphone market in the U.S. stood at 51.42% in March, the month after Apple’s CDMA iPhone 4 finally launched. Android has continued to grow explosively since then, however Verizon’s share dropped to its lowest point yet in August: 41.05%. In the same amount of time, AT&T’s share of the U.S. Android market grew 5 points to 8.47% while Sprint and T-Mobile stayed relatively flat. “While Verizon still has four of the top five Android smartphones (Droid X, HTC Droid Incredible, Samsung Fascinate, Droid), its market share is clearly down. In contrast, AT&T’s share of the Android phone market is increasing, with devices such at the HTC Inspire gaining significant popularity among smartphone users,” Chitka said on its company blog.

[Via Apple Insider]

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  • http://mitchs.posterous.com Mitch Samuels

    Most headlines: “After Verizon’s OG Droid push that got people interested in Android, they start losing customers.”

    See, non-biased and well written.

    Now, BGRs headline: “Verizon’s Android share dropped substantially following iPhone 4 launch.”
    DO YOU HAVE FUCKING PROOF THIS IS FROM THE iPHONE AND NOT VERIZONS LACK OF AWESOME ANDROID PHONES YOU BIASED FUCKS?

    Look, Verizon has not released a truly awesome Android phone for a long time. Nothing groundbreaking. Now look at Sprint. The EVO and EVO 3D are awesome. That’s why I switched to Sprint. And because Verizon is turning to shit.

    • Anonymous

      “Verizon has not released a truly awesome Android phone for a long time.” haha. Classic definition of oxymoron. Android will be dead in two years.  true story™©®

      • Tim242

        Scroat, you say every day that Android will be dead in two years. Shouldn’t the time left before death decrease every day? You’ve been talking that shit for at least a year. Does that mean the world’s most popular OS (Android) has less than a year left? Please enlighten me.

      • Anonymous

        Timmy!!! My buttnutt friend! How ya been? Enjoying the ass kicking iPhone is puttin on the androids? Hows your thunderbolt holding up? You must be onto your 4th battery today. Android is done my friend. Dead in two years.  true story™©®

      • Tim242

        My Thunderbolt is rockin on at 15-20 Mb/s! I only charge at night. The iphone isn’t kicking anything. I work for at&t business care. I know, it’s sad. The inspire is kicking ass on at&t. Verizon’s true 4G phones are kicking ass on that side. When your precious iphone catches up in tech, let me know, k? Thanks bud.

  • Anonymous

    hmm i dont think is the iphone i think is because people waiting on the dual core!!! like me im waiting for a dual core lte!!!

  • Anonymous

    it’s just too easy to get page hits these days.

  • Anonymous

    AT&T got serious about Android when the Verizon iPhone 4 came out. Overall numbers are still up.

  • Anonymous

    I usually don’t say anything about BGR’s Apple-centric ways, but come on guys.  Are you serious?

    Verizon’s Android market share is going down because Verizon’s Android lineup sucks more than a porn star with an oral fixation.  It’s not that hard to figure out.

  • http://twitter.com/Aleis Jayrock

    Im downloading Cyanogen mod 7 nightlies…dont bother me! lol

  • gerry frawley

    This is an example of how numbers are pretty bendable.
     
    First, its market share (percentage) dropped, but the market increased (actual units with Android sold) exponentially.  The article seems to suggest (intentionally or not) that android sales decreased. That is not the case.
     
    Second, Verizon has really messed up with the android cell phone marketing and is only now beginning to figure it out.
     
    The cellphone audience has been conditioned to expect brand new phones every couple of months. Verizon helped create the android market by pushing the “droid” brand, but there is no excitement for it now. People don’t realize that the Droid Charge is different phone. When Att, tmobile and Sprint are releasing new android phones each month, people get excited. With Verizon, I am barely aware that they have new phones out–and I watch the market pretty closely.
     
    I just asked 5 people what android powered phone Verizon sells and all of them said “droid”, but 4 of them thought the “droid” was an old phone.
     
    The cellphone market is created by a populace with the attention span of goldfish–the new hotness is what it is all about and “droid” is like your father’s oldsmobile.

  • Anonymous

    That’s nothing wait till iphone 5 comes out. Millions of people on verizon are holding out for it.

    • Tim242

      Haha you silly people always cling to the “next one.”

      • Anonymous

        Yes we do. We don’t get a choice of 4 shitty phones a month. With a android os from a year ago. Were you may or may not get the next version of android. No matter it’s always the same choppy laggy garbage.

  • Anonymous

    Breaking News: USA Wins WW2

  • $360AShareAgainPissesMeOff>:-{

    What’s amusing is that all the jackasses were saying that no Verizon user would want some aging iPhone 4 when there were all the new top-of-the-line Android smartphones available.  They were saying this despite Verizon had said that there was pent-up iPhone demand.  The media claimed that no one was buying iPhones because there were no long lines at Verizon or Apple stores as if that were the only indicator of consumer iPhone purchases.  It only goes to show how stupid tech-heads and pundits are when it comes to consumer sales.  Consumers that want iPhones don’t settle for Android smartphones.  Tech-heads think that everyone in the world lives and dies by device specifications or that once a new product comes out, the old one automatically becomes obsolete.  Once the iPhone 5 becomes available on Verizon, there’s going to be a considerable shift of Android smartphone users moving to iPhone 5.

  • Anonymous

    What a stupid (implied) conclusion. The implication is that VZ is losing market share on their Android phones to Apple. You cannot make that conclusion with the data provided. For example, let’s say VZ’s phone sales stagnated, and the other carriers picked up Android users. That means the overall population of Android phones is higher, which necessarily means that VZ’s share is smaller. Duh…

    The bottom line is, nothing here really tells you that Apple took it away. In fact, it’s actually saying that ATT and Sprint got decent phones, so people on those carriers are buying Androids more often. In the end, this chart has NOTHING to do with Apple products, so it can’t possibly be compared to that in any reasonable way. the only thing you can conclude is that other carriers are selling more Android phones (duh).

    I guess this shouldn’t surprise me, coming from a site called “Apple Insider”.

  • Anonymous

    This article should probably also reflect just how much LARGER the pie has gotten in this time too. I’m not a fan Android, but seriously BGR, come on.

  • Anonymous

    Thinking along this same line of thought-
    I’m glad to see that Apple’s aggressively opening more and more stores. Apple’s got to take the whole buying experience away from Verizon & AT&T.
    They can’t afford to leave the iPhone’s fate in the hands of these two.
    Really like to see Apple become it’s own service provider. Buy Direct TV? Sprint?
    Again, Apple’s long term plan should definitely be leaving the latter two in the dust.

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