Apple initiates seven day app return policy in Taiwan

Apple has initiated a new seven day return policy in Taiwan in accordance with the country’s consumer protection laws, MacRumors reported on Friday. Taiwanese iTunes App Store customers can now receive a full refund on purchased applications within a seven day window after the purchase date. Specifically, Apple’s iTunes App Store, iBookstore, and Mac App Store terms now state:

You may cancel your purchase within seven (7) days from the date of delivery and iTunes will reimburse you for the amount paid, provided you inform iTunes that you have deleted all copies of the product. Upon cancellation you will no longer be licensed to use the product. This right cannot be waived.

Apple doesn’t currently offer that option to customers in the United States. Instead, consumers must approach Apple and request a refund on a specific app. That request will then be reviewed and Apple grants refunds as it sees fit. Google’s competing Android Market allows users to receive a full refund within a 15-minute window after downloading a new application. We’d certainly love to see Apple provide this sort of refund process in the United States, but we’re not holding our breath.

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