Apple on Friday filed a new patent infringement lawsuit in South Korea alleging that multiple Samsung products are infringing its patents. “It is no coincidence that Samsung’s latest products look a lot like the iPhone and iPad from the shape of the hardware to the user interface and even the packaging,” an Apple spokesperson said regarding case. The move is the latest in an ongoing legal battle in which each company claims the other is making unlawful use of protected IP. Apple struck first back in April when the Cupertino-based technology giant sued Samsung, claim it copied “Apple’s technology, user interface and innovative style in these infringing products.” Samsung responded just one week later by filing countersuits in South Korea, Japan and Germany, and then in the U.S. as well. Both companies are thought to have grounds for legal action, but their close relationship stands to take a hit as a result of the feud; Apple is currently Samsung’s largest buyer of LCD components.