According to the latest Internet rumor, Apple’s presumed cloud-based service may be getting a familiar moniker. Blog GigaOM is reporting that the Cupertino company has purchased the domain name iCloud.com from Swedish company Xcerion. We wouldn’t be surprised if the rumor turned out to be true, Apple has had a love affair with the vowel “i” since the early 1990’s, although, as TechCrunch points out, the iPad was thought to be called the iSlate at one point. The report states that Apple paid $4.5 million for the domain name, and states that Xcerion recently re-branded its service’s name from iCloud to CloudMe. Apple did not respond to the site’s request for comment.