Amazon officially introduces ‘Cloud Drive’ music service

Right on queue, Amazon has announced a new, cloud-based, music storage service dubbed Cloud Drive. The new offering will allow users to store up to 5GB of music in Amazon’s new, online locker and playback uploaded tracks via their Android smartphone, Android tablet, Mac, or PC. Users that purchase a complete album via Amazon’s MP3 store will automatically be upgraded to 20GB of storage, free of charge, and tracks purchased on Amazon are automatically uploaded to the cloud; purchased tracks do not count towards your storage quota. Stored music can be played-back using the Cloud Player for Web or Cloud Player for Android software (available in the Market now) and additional storage plans starting at $20 per year (we know some of you have large music collections). Congratulations Amazon, you are officially the first to market. The full press release is after the break.

Introducing Amazon Cloud Drive, Amazon Cloud Player for Web, and Amazon Cloud Player for Android

Buy anywhere, play anywhere and keep all your music in one place

Start with 5 GB of free Cloud Drive storage – upgrade to 20 GB free with purchase of any MP3 album

SEATTLE–(BUSINESS WIRE)–Amazon.com, Inc. (NASDAQ:AMZN) today announced the launch of Amazon Cloud Drive (www.amazon.com/clouddrive), Amazon Cloud Player for Web (www.amazon.com/cloudplayer) and Amazon Cloud Player for Android (www.amazon.com/cloudplayerandroid). Together, these services enable customers to securely store music in the cloud and play it on any Android phone, Android tablet, Mac or PC, wherever they are. Customers can easily upload their music library to Amazon Cloud Drive and can save any new Amazon MP3 purchases directly to their Amazon Cloud Drive for free.

“We’re excited to take this leap forward in the digital experience,” said Bill Carr, vice president of Movies and Music at Amazon. “The launch of Cloud Drive, Cloud Player for Web and Cloud Player for Android eliminates the need for constant software updates as well as the use of thumb drives and cables to move and manage music.”

“Our customers have told us they don’t want to download music to their work computers or phones because they find it hard to move music around to different devices,” Carr said. “Now, whether at work, home, or on the go, customers can buy music from Amazon MP3, store it in the cloud and play it anywhere.”

Store Music for Free

Customers automatically start with 5 GB of Cloud Drive storage to upload their digital music library, and those who purchase an Amazon MP3 album will be upgraded to 20 GB of Cloud Drive space. New Amazon MP3 purchases saved directly to Cloud Drive are stored for free and do not count against a customer’s storage quota.

Adding Music to Cloud Drive

Amazon’s easy uploading process makes it simple for customers to save their music library to their Cloud Drive. Files can be stored in AAC or MP3 formats and will be uploaded to Cloud Drive in the original bit rate. Customers can hand-pick particular songs, artists, albums or playlists to upload or simply upload their entire music library.

Cloud Player for Web

Customers who have a computer with a Web browser can listen to their music. Cloud Player for Web currently supports Internet Explorer, Firefox, Safari for Mac, and Chrome. Cloud Player for Web lets customers easily manage their music with download and streaming options. Customers don’t need to worry about regularly updating software on their computer to enjoy music, and Amazon MP3 customers can continue to use iTunes and Windows Media Player to add their music to their iPods and MP3 players.

Cloud Player for Android

Cloud Player for Android is now bundled into the new version of the Amazon MP3 App; it includes the full Amazon MP3 Store and the mobile version of Cloud Player. Customers can use the app to play music stored on their Cloud Drive and music stored locally on their device. Features include the ability to search and browse by artist, album or song, create playlists and download music from Cloud Drive.

Secure Storage

Customers never need to worry about losing their music collection to a hard drive crash again. Files are securely stored on Amazon Simple Storage Service (Amazon S3) and each file is uploaded to Cloud Drive in its original bit rate. Customers can buy music anywhere and know that their MP3s are safely stored in Cloud Drive and accessible from any device.

Store More than Music

Cloud Drive allows customers to upload and store all kinds of digital files; music, photos, videos and documents can be stored securely and are available via web browser on any computer. In addition to the 5 GB of free storage, customers can purchase storage plans starting at $20 a year for 20 GB.

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