Apple airs new iPhone ad, forgets Android and BlackBerry have app stores too [video]

By on Mar 17, 2011 at 10:02 AM
mobile March 17, 2011

Apple began airing a trio of new iPhone commercials recently, and one in particular caught our attention. “If you don’t have an iPhone,” the ad begins, “you don’t have the App Store. So you don’t have the world’s largest selection of apps.” Accurate as that statement may be, we can’t help but wonder why — with this massive war chest of apps Apple loves to brag about — the company’s ad agency couldn’t find a few that are actually unique to the iOS platform. In a remarkably smooth move on Apple’s part, the “If you don’t have an iPhone” ad it approved and is paying to air features two apps that are, in fact, available to people who don’t have an iPhone. Delta Air Lines’ mobile app is available for both Android and BlackBerry phones as well as the iPhone, and the Starbucks Card Mobile app debuted on the BlackBerry platform at the same time it was launched for iOS. Hit the jump for the full commercial.

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  • QNX Please

    Google or RIM should make an ad that says… “Can you hear me now? Oh right you have an iPhone, good luck with that”

  • Anonymous

    The headline is misleading.

  • http://www.facebook.com/homchuck Oleg Homchuck

    Waiting for ASA to ban this ad in Britain.

  • Tiolawa

    Epic Fail for Apple on this one. They should have focused on iOS exclusive apps.

  • OldGoat

    Apple knows advertising! Anybody remember the Apple ads for the mouse design that they stole from Xerox?

  • Anonymous

    If you don’t have an iphone…
    You’re NOT a smarmy, hipster, douche-bag, troll !!
    Lmao ;)

  • Anonymous

    Apple forget anything not convenient to their cause.

  • http://www.youtube.com/dfmediainc Triny D

    I really do not like these ads… And I’ve bought 4 iPhones, 2 iMacs, 2 MacBooks and an iPad.

    These ads are pretty insulting and could damage Apple’s consumer brand

  • Steve Hillshire

    It’s Apple’s pompous attitude that turns me off to them. They think they’re l33t and no one can touch them. Keep thinking that way Apple as Android passes you and your turtleneck (this is not the 70′s SJ) by.

  • MikelCal

    “If you don’t have an iPhone, then you don’t have an iPhone.” thanks Mr. Captain Obvious! Its like saying “If you dont have eyeballs, you dont have eyeballs”

    I can foresee a flaming meme starting to appear in the 4chans everywhere and internet pipes and loldoms everywhere!

  • avinash240

    Do you guys really think something like the truth has ever stopped Apple’s marketing machine? There is a reason, besides the fact that they build solid products, that people are in the Apple-cult. That commercial totally makes sense if you don’t think about it.

  • Stewart

    I think Apple forgot that you can also get delta and starbucks apps on Android. They are really getting desperate now with these, “If you don’t have an iPhone ” ads.

  • http://www.facebook.com/brettmlewis Brett Lewis

    at least they got this part right:
    “If you don’t have an iPhone, well, you don’t have an iPhone”

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