Barnes & Noble: NOOK ‘biggest best seller’ in company history; selling more digital books than physical books on BN.com

By on Dec 30, 2010 at 10:04 PM
eBooks December 30, 2010

Just three days after Amazon announced that its Kindle e-reader had become the best-selling product of all-time on the company’s website, Barnes & Noble has issued a similar quip. “With millions of NOOK eReading devices sold, the line has become the company’s biggest bestseller ever in its nearly 40-year history,” reads a press release. “The new NOOKcolor Reader’s Tablet, introduced just eight weeks before Christmas, is the company’s number one selling gift of the holiday season.” B&N also went on to note that it “now sells more digital books than its large and growing physical book business on BN.com.” While the vague statistics being foisted upon us are impressive, neither Amazon nor Barnes & Noble will release or comment on the exact sales figures of their respective e-readers. For now, they are both the best… ever.

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11 Comments

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  • Blueyes

    well you know they have to outdo each other. I bough a NookColor yesterday as a matter of fact. You can actually buy hardcover books cheaper than the books at times because I just bought a slew of hardcover books for like 2.99 or 3.99 that I didn’t have already.

  • http://twitter.com/j_nathaniel Jason

    I like the convenience of the dedicated eReaders but I appreciate the applications for the new generation of huge screen smartphones even more. Were it not for the Nook application on the phone I might have only purchased 3 or 4 books this year. Instead it was more like 26.

  • Norm

    It really benefits from using the DROID OS.

    • Someone

      You mean Android? Droid is the specific line of phones for Verizon.

      • http://www.getintonursing.com/ Jon

        The subject was OS, the adjective being Droid. Made perfect sense. Don’t be mean.

      • joshie

        I believe his point was that there is no “DROID” OS.

  • http://twitter.com/matrix2004 Paul Najera

    I am rooted with the market working.

  • http://twitter.com/wilsont08 WT

    I’m sure a lot of people bought this not for the reason of using it as an e-reader. I have a couple of friends that bought this just to use as a cheap good quality Android wifi tab.

    • serpentor

      I have a real Galaxy Tab. I’ve tried the Nook Color and there’s a HUGE difference browsing with the two.

      People will talk about how the Tab is overpriced, but if they ever try out a $200 tablet, they’ll know why the two are priced the way they are.

      • Critical

        So $400 allows you to connect to your tech rumors quicker… nice investment.

  • joshie

    I don’t recall seeing any of these in the wild yet. Maybe one or two. Unlike Kindles or iPads, which I see all the time.

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