Windows Phone 7 launching in Europe with a host of freebies

By on Oct 21, 2010 at 11:11 AM
General October 21, 2010

Today is D-Day for Microsoft’s Windows Phone 7 mobile operating system. The desktop software giants [A1] are launching their highly-anticipated and revamped mobile OS through various carriers across most of Europe, and boy do they mean business. Remember that $1 billion WP7 and Kinect marketing blitz we told you about? Well, Microsoft is giving away all sorts of freebies, in an effort to drum up sales. Earlier today, the Redmond outfit was spotted giving away Microsoft-branded Skull Candy headphones to customers at the Orange outlet on Oxford Street in London. Spain’s Movistar and Austria’s A1 carriers are reportedly giving away free XBox 360s to early adopters of WP7 (subject to signing a 2-year mobile contract). Windows Phone 7 launches in the U.S. on November 8, will all the marketing hype pay-off?

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  • martin

    meh.

  • http://schultzter.ca schultzter

    Hopefully it will work better than Windows Phone Vista but for now I’ll stick with Windows Phone XP. :)

  • bringit

    “Windows Phone 7 launches in the U.S. on November 8, will all the marketing hype pay-off?”

    no.

    • GN

      im thinking this time around, MS will prevail in some way…they will throw out fixes/updates, for there new OS quicker then I can type this..

  • None

    Maybe they could give another phone with android :)

  • Logicknot

    I see microsft offering total home solutions with desktop, laptop, mobile, and xbox integration for your home.

    Apple is doing this with iLife. You can get an iMac that will run with your iphone/ipad, and iTV.

    I can see google hoping on this bandwagon as well once they get chrome OS to something useful and googleTV boxes on the market.

    personally i use xBox and a PC so getting windows phone 7 makes sense to get.

  • serpentor

    giving away an XBOX 360 would persuade me.

    But I would use WP7 more as a feature phone with Zune capabilities than a smartphone.

  • Big O’s Hairy Balls

    Let me tell you about marketing hype.
    I went to visit my mom, and turned on the TV.
    Oprah was on.
    She had Jon Stewart via video conference from the Daily Show.
    Oprah gives away a weekend trip (hotel + airfare) for some rally or something to every audience member at that Daily Show taping. Whoop.
    Cut back to Oprah at her studio… looks @ the camera and says that the whole trip is sponsored by… MICROSOFT KINECT… then goes into a whole sales pitch about Kinect. At the END of her pitch, then reveals that everyone in HER audience is going home with a brand new Xbox 360 (slim).
    Oprah doing spiels for MS? They were pretty f’n serious about spending that $1billion, weren’t they?
    AND… I don’t care if you like or hate MS or whatever you’re into… you pay Oprah to say it, that’s some serious PR right there. She just told several thousand moms out there all about Kinect. Nuts.

  • WillC

    Buyers of WP7 better get some great freebies here in the US too!

  • Dave

    According to these folks the launch isn’t going so well……
    http://wmpoweruser.com/where-the-hk-are-windows-phone-devices/#comments

    • serpentor

      MS is following the iPhone playbook exactly to the T and what do they get for it? Nothing but bad press.

      It ain’t I tell you. It just ain’t, right.

  • FriarNurgle

    Man, and I had to wait for my free iPhone case.

  • Jarrett

    Surely MS has as much a chance as Android or RIM.

  • Logicknot

    RIM and Nokia are the companies that I see going down.

    Unlike microsft, google, and apple they don’t have the in home integration that seem to be the way things are headed.

    so who is going to have an apple, google or microsoft home?

    myself most likely microsft unless google and apple make leaps and bounds to allow me to do the things I enjoy doing at home. mainly videogames with ventrilo, web browsing/social networking, and downloading. Then allowing me to stream that all seamlessly throughout my home with easy setup.

  • Fred

    I don’t know too much about os engineering but I think WP7 as it is one of the most moderns OS I has been designed to easily integrate most of the new services that will apear in medium term.
    WP7, Android, IOS and Blackberry OS are gona be the long term players,
    I think RIM should take the right decisions in order to hold its position, Because the email and IM Era has passed and now we are in the App era where they are not the best position

  • mangenius

    @Fred.. you were doing ok until you said the email era has passed.. I dont think any Fortune 500 company is going to pass on RIM because they want to download Angry Birds.

  • Fred

    @mangenius jaja Angry Birds…. have you seen SandStorm runing on Samsung galaxy S?, have you seen Tony hawks running on Iphone 4?, have you seen a blackberry runing a decent game? Im sure they will develop a lot of improvements on its Os but for the moment they are in the worst position. The are wining a lot of custommers and they have to give what customers are going to ask or they will switch to another phones.
    Whatsapp will kill part of the blackberry loyalty.

  • http://www.iphone-tips-tricks.com Wakuwaku

    Ballmer is 3 years too late with Windows OS 7. This interview back in 2006 proofs you that Thinking Out-of-the-box was impossible. Laughing about the new Onscreen keyboard of the iPhone prototype. The faith that Zune and Windows CE 6 is still the way to go…. Now we have to pay back the 1 billion marketing money to put in to interest people to buy one Phone 7 device. You are years too late M$.
    http://www.iphone-tips-tricks.com/2008/07/iphone-3g-tips-microsoft-ceo-ballmer.html

  • http://musicibe.com KB

    Can that kind of promotion come to the states? I’d buy a WinMo7 phone just to get a 360 in a heartbeat.

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