Walmart to launch self-branded wireless service next week

By on Sep 13, 2010 at 2:15 PM
General September 13, 2010

Today, Walmart announced that it would be launching a self-branded wireless service titled Walmart Family Mobile. The new wireless service will utilize T-Mobile USA’s GSM network and will offer unlimited calling and texting for $45 per month; additional unlimited lines can be added for $25. Data usage can be pre-purchased at the rate of $40 per gigabyte and unused megabytes roll over from month to month. The Motorola Cliq XT will be Family Mobile’s high-end offering at launch ($249) and the cheapest offering will be a $30 set from Nokia. Walmart also sells pre-paid wireless options from Verizon Wireless (Straight Talk) and Sprint Nextel (Common Cents). The service will launch next week in Walmart retail stores across the country.

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  • L Mentz

    At least with Straight Talk, you know their coverage will be good in most all areas. And your data is unlimited which takes away the cost issue and the unused-carry-over issue. Also there’s no mention with Walmart of what extras can be charged to your bill. Will be interesting to see if this really takes off.

  • bikerrich

    looks like we all are using only about 150mg per month; and for this i’m paying tmo 25 for my internet plan and 35 for my daughter’s bb plan. that’s 60 plus tax probly 75. can i reduce that to 40 for a gig?? if so, i can save close to a 100 amonth for 3 phones.

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