Windows Phone 7 at Microsoft's Annual Preview

Software

windows-phone-7-18

Last week, Microsoft held its Annual Preview in New York City, and your friends here at BGR were on hand to get the skinny on Windows Phone 7. Hit the break for some details, opinions, and images.

First, the device we saw was not, repeat not, a production model. It looked like Windows Phone 7 running on an ASUS Garmin Phone, but we can’t really be sure. We were told that the demo phone was running a 666 MHz processor, which — for those of you keeping track — is under the 1 GHz processor minimum set forth by the 200+ page Windows Phone 7 guidelines manual. Regardless of the fact that the processor was 334 MHz slower than anything you’ll ever experience, we found the phones transitions and apps to display smoothly and run quickly.

The main phone experience revolves around “tiles” and “hubs” that live on the home screen. First, hubs. Currently there are seven hubs: people, phone, calendar, pictures, music & videos, games, and marketplace. Entering into a specific hub brings you to a fairly typical landing page, however swiping the screen to the right is where the real goodies lie. Let’s take contacts for example. Enter into the contacts hub and you are presented with an alphabetized list of your phones contacts; very standard. Now, swipe to the right and you are displayed a list of your most recent contacts, swipe right again and you’ll see your favorites list, swipe one more time and you’ll see your social contacts (a list of those who have recently updated their Facebook status for example). It all automatically updates and looks really smooth. We’ve been told that developers will be able to create their own hubs to try and earn a place on your home screen. Next, tiles. Tiles can be placed on your home screen from virtually anywhere on the phone. You can pin: apps, contacts, directions, documents, and more. Anything you need to access quickly and frequently, Microsoft wants you to slap on your home screen.

The calendar app was pretty standard and looked good to us. Windows Phone 7 will be able to combine Exchange, Google, Hotmail, Yahoo, etc. into one unified calendar view and allow you to assign colors for distinction as well as enable and disable specific calendars on-demand.

From what we could see, the email app did have several shortcomings. WP7 does not offer a unified inbox. You, by default, get a tile on your home screen for each account (it will show you read/unread message counts in the tile) but there is no one-stop shop for all of your inbox messages. Also, the phones search mechanism will only search the messages on the phone. If you have your phone set to sync 1 months worth of Exchange email, and you need a message from 6 weeks ago, you would be out of luck. We were also told there is currently no way to launch a search against messages on a sever; this is an Exchange function both the BlackBerry (hooked to a BES) and iPhone have had for a while.

Speaking of search. You know that dedicated search button that will be gracing all Windows Phone 7 hardware? It only queues up an online search. We asked if there was any way to search a string against local contacts, mail, music, and calendar events all at the same time (a la Android and iPhone) and we were told no. There is no universal search in Windows Phone 7 for the time being. Bummer. You may notice in this image that there is a little microphone in the search text-box; we inquired about this but were just given blank stares by the Microsoft crew. We’re sure you can use your imagination like we did can conclude that speech-to-text will be a part of WP7.

The notification system is subtle and intuitive. If WP7 is locked you can view the summary of missed txt message, calls, emails, etc. right from the lock screen. If the phone is unlocked you see all this information in your tiles, hubs, or in the title bar. The title bar also auto-hides itself while you are working on the phone. It will appear if there is a notification it wants to show you or if you single-tap the area where it usually is. All-in-all, pretty solid.

We asked about touch controls throughout the UI (i.e. press-and-hold to bring up contextual menus etc.) but were told that more information is to be revealed in July. During our demo we saw click-hold-and-drag, as well as a long-press. I guess we’ll just have to wait until July. All Windows Phone 7 phones will have capacitive touch-screen displays (minimum of 3.7″), so we’re excited to see what Microsoft has cooked up.

Our next question involved wireless partners, but naturally we got the stock “we haven’t announced any specific partnerships or devices with any specific wireless providers.” We also weren’t given any details on how the marketplace will work, although we did implore several times.

We were a little disappointed that we weren’t allowed to physically handle the phone ourselves — we were told, “there are things in the settings that we don’t want people like you finding yet” — but the final hardware and software wasn’t quite ready, so we understood.

Microsoft is swearing up, down, and sideways that they are on target for a holiday 2010 release. Let’s hope so, as they have given Google, Apple, and others a huge head start.

Click on over to our Windows Phone 7 gallery!

73 Comments
  • Dale McNamee

    To All of the ” Haters “…

    Why does a UI have to be “pretty” to work ? To impress pathetic people with no real lives except to compare UI’s ?

    I prefer a text menu screen to icons myself. After all, I’m going to be using the underlying function and how the screen looks doesn’t matter to me.

    I’ve seen Android, iPhone ( all iterations thereof ), Sense,etc. and find them “meh”…

    So much for hype and fanboyism,,,

    • bob

      You drive an ugly car?
      You married an ugly woman?
      You wear ugly clothes?
      You live in an ugly house?
      You make yourself look ugly on purpose?
      Oh do you?
      Why are you apologizing for what you seem to agree is an incredibly ugly phone?

      • Dale McNamee

        Bob,

        You wrote :

        ” You drive an ugly car?
        You married an ugly woman?
        You wear ugly clothes?
        You live in an ugly house?
        You make yourself look ugly on purpose?
        Oh do you?
        Why are you apologizing for what you seem to agree is an incredibly ugly phone? ”

        To answer your “questions” :

        I don’t drive an ugly car unless you consider an older model car “ugly”.

        Why bring my wife into a discussion of phone UI’s ?
        But,if you must know…She won’t be seen on fashion or “men’s mags”, but she is beautiful to me.

        If you consider conservative,practical, and durable clothes “ugly”…Then I dress “ugly”…

        My house is well kept and it looks like the other houses in my neighborhood.

        In fact, i look like any “average Joe” out there…

        Also, I don’t consider the phone “ugly”, I NEVER said that.

        My question about “pretty UI’s” was aimed at those other posters who called this phones UI “ugly” and my question wasn’t answered

    • B

      If every single iteration of every single UI you’ve seen is “meh,” and you prefer a text based menu system, then you’re just a bland person or a person who has bland taste and cares nothing about appearance or presentation. Don’t sit on your throne and call others pathetic because they do care.

    • scy

      I suppose you use DOS, or Unix and perform all your computing needs using a pseudo code of some type? Surely you don’t use Windows, MacOS or any other GUI after all you just need the text and the UI doesn’t matter

  • bob

    I still can’t believe how ridiculously ugly they’ve made this.
    Something is seriously wrong at Microsoft.
    Kin? This ugly 7 monstrosity?
    WHO ARE THESE PEOPLE?

    • Rdx

      I think something is wrong with you.

  • HEMI 922

    Do they care if a bunch of geeks want to build custom ROMS? Nope.

    And some talk with Samsung about XBOX Live cheating and the need to have unique IDs for each phone:

    It’s not, he insisted, part of some big plan by the Windows Phone group to control its hardware partners. Rather, it’s a demand that comes from Microsoft’s Xbox developers. It seems they want to make sure that if someone is cheating on the Xbox Live program that they can shut down the cheater.

    Microsoft is just inept in its development. Forget about the whole opensource vs proprietary bull***, RIM has a proprietary system, but RIM managed to get a touch screen phone out. Palm was almost dead before it developed WebOS. Neither companies have the amount of resources available to Microsoft, yet neither of them lags so far behind iPhone, the obvious trend setter. Now MS tells us the Windows Mobile 7 won’t come out until 4th quarter of 2010? Are you kidding me? Smaller companies managed to develop a whole new system, the mighty MS couldn’t get a “update” to market until later next year? No, it’s not Google’s problem, it’s not Apple’s problem, it’s not proprietary software’s problem, it’s MS’s problem. With so much money, what exactly are they doing?

    Google is going to eat Windows Mobile first, then the iPhone

  • Magical Glass Sandwich FTMFL

    1) No Exchange server search. For Microsoft, of all companies, to leave this out is complete ridiculousness.

    2) Why oh why do you need that arrow on the top right corner of the home screen, and why do you need an empty strip of screen real estate below it. We all know that smartphones have multiple homescreens (that’s standard now), but if you want to tell us that you can go to the right, tell us in a less obtrusive and less ugly way.

    Microsoft has admitted that WP7 won’t be where they want it to be until 5 years out. I’ll take another look into WP7 is 2015. But until then, I’ll look elsewhere.

  • Head Honcho

    Yeah this isn’t the best looking but neither is the Iphones UI. Just looking at the stupid apps all the time. Nothing exciting about it at all either.

  • MicroNix

    One word — BORING! Thanks for an article showing how WM7 is going to fail in a big way.

  • Tom

    Is this an anti-MS site or something? Every other review of the phone is full of comments about how cool the UI is. Here it is nothing but negative. The way the people are commenting on this site seems staged as if they will really have any impact on whether this phone succeeds or not.

    • Steve

      Yes, it clearly is … you can comment multiple times with different names. I wouldn’t doubt if all the UI comments are from the same person

  • randy savage

    isn’t the “at&t” on the top left of the screen a give away as far as what network the phone will be on?

  • Rdx

    ok this is Kin 3 and will sell a complete 100 phones.

  • Ben

    The UI is nice. It is different – which some may see as a bad thing – and apparently well designed. Of course, what will make or break the phones is going be a) reviews (which will tend to be negative as it is not made by Apple), b) actual hardware produced, c) stability, internal apps by Microsoft, and d) applications. Let’s see what happens.

  • http://alghienkad06.student.ipb.ac.id thea

    cool

1 2
blog comments powered by Disqus