Mobile application market could grow to over $15 billion by 2013?

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Mobile App Study

TechCrunch found an interesting study by analyst firm research2guidance. The study claims that the mobile application market place could grow from a $1.94 billion business in 2009 to a $15.65 billion business in 2013; a growth rate of around 807%. The study also predicts the smartphone user base to grow from 100 million to 1 billion in that same time frame. Numbers like these should certainly get the attention of major corporations and could be the motivating factor in the proliferation of corporate mobile applications. Currently, only 10% of the Fortune 2000 are engaging their customer base with a mobile application. This got us wondering… what corporate mobile app do you use frequently? I personally use the Bank of America and New York Times applications almost daily.

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13 Comments
  • Mistro

    So when will the Android Market start having higher quality apps?

    • AusFest

      What the hell are you talking about. There are tons of high quality apps.

  • Frogford Ryder

    I love my pocket quicken, but will lose that when I move to android (if Verizon ever comes out with a decent offering).

    I really do not like the idea of operating entirely in the cloud because companys come and go, and services come and go. How screwed would everyone be if Google decided to take down gmail? You are one corporate decision from losing your archive, and I do not intend to go gently …

    • Scott

      I agree with you. My friends make fun of me because I keep every thing on hard drives (backed up on other hard drives) just in case that situation were to ever happen. Or for some weird reason, my internet connection was down.

      As for corporate apps: CNN, NY Times, BofA, Fox News, My Wireless (at&t), The Weather Channel (? not sure if that’s corporate).

  • ef

    guess comments aren’t approved before they are posted. disgusting bgr! I will never visit your site again. totally unacceptable that comments such as that make it past the filter! goodbye bgr

    Posted from BGR Mobile (iPhone).

    • tek

      mistakes happen. he’ll correct it. chill.

  • Tim

    Steve Jobs will say he invented every app and sue the world.

  • e

    @tek,
    took quite awhile! comments are my favorite part of this site, but if I have to read that trash many more times, I’m done with BGR.

    Posted from BGR Mobile (iPhone).

  • Michelle

    This is why companies like Appboy http://appboy.com have good things going for them, they are the social network for app develoeprs and users, i use them as i am a developer.

  • http://www.research2guidance.com Chris Wilson, research2guidance

    Great question, Andrew. I would actually take your idea one step further and ask: Which corporations do you regularly do business with, and which of those could you see offering mobile apps that would improve the client experience by offering mobile access to core services or even new/extended mobile services?

    The success of apps by large companies such as Bank of America, Pizza Hut and Nike indicate the opportunities for these organizations to extend their services to existing customers who are on-the-go.

    Interested readers can check out a report preview offering more insights into this opportunity (and more!) here:

    http://bit.ly/r2g_AppReportPreview

  • 一般人

    …More bars in more places?

  • http://www.thecodebyters.com Prashant Gaut

    What are the Assets required to venture into the mobile application development

  • http://facebook.com/ben.joven Ben Joven

    $15 billion market based on development or based on user paid downloads? Or aggregated development and paid downloads?

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