Nokia's Q2 numbers are in; market share up, profits down

News

Nokia’s numbers for Q2 are in and while the bad news outweighs the good by leaps and bounds, the good news is that, well, there is good news. First, the bad: Nokia’s Q2 operating profit was down a mind boggling 66 percent year over year to €775 million. 66 percent! Net sales dropped 25 percent YoY to €9.9 billion and EPS came in at €0.15, a 60 percent YoY decline. Ouch. On the brighter side of things, Nokia is still selling tons of phones even if it forgot how to make money in the process. The company showed a solid improvement compared to Q1 with a 7 percent increase in net sales and 103.2 million handsets shipped, up 11 percent from Q1. Global market share was somewhat of a bright spot as well, rebounding from 37 percent in Q1 to 38 percent in Q2. The 5800 XpressMusic was most definitely the shining star in Q2 just as it was in Q1; 3.7 million units sold this quarter… 6.8 million units in all… Over a million sold each month. Nokia has also hawked a total of 5 million E71s since launching the device — definitely a solid showing from a gorgeous handset. There’s one final bit of bad news unfortunately, and this where stockholders really started getting lightheaded:

  • Nokia expects industry mobile device volumes in the third quarter 2009 to be at approximately the same level or up slightly sequentially.
  • Nokia expects its mobile device market share in the third quarter 2009 to be approximately at the same level sequentially.
  • Nokia continues to expect 2009 industry mobile device volumes to decline approximately 10% from 2008 levels.
  • Nokia now expects its market share in mobile devices to be approximately flat in 2009, compared with 2008. This is an update to Nokia’s earlier target to increase its market share in mobile devices in 2009.

Nokia shares were down about 12 percent over night.

Read

22 Comments
  • http://(null) alen

    So why is apple making money?

    Posted from BGR Mobile (iPhone) at: Hawley United States

  • Billium

    Cause they make great products that people want.

    Nokia is still making money too, over a billion dollars profit at current exchange rate prices. All things considered not bad at all.

  • CanisMajor

    Hey Zach,

    I think you forgot to mention: Nokia smartphone market share is UP to 41% again. Not bad for a smartphone OS that you guys pan every chance you get… ;)

  • CanisMajor

    @alen:

    “So why is apple making money?” Not sure what the post has to do with Apple, but I guess I’ll be stupid and feed you anyone.

    The reason Apple is making money is that they sell products for more than it costs to make them. Just like Nokia does. Does that help you?

  • StevenGlansburg

    You also have to consider where most these phones are being sold. Not in North America. So the big news I take away from this is that they are losin grip where it counts in Europe.

    Posted from BGR Mobile (iPhone) at: Cincinnati United States

  • CanisMajor

    @StevenDickburg

    I think you should reread the article. Market share is UP. So how exactly are they “losin grip where it counts in Europe”?

  • http://(null) alen

    Then why is iPhone volume growing and nokia’s is declining?

    Posted from BGR Mobile (iPhone) at: Lake Ariel United States

  • http://www.symbian-freak.com christexaport

    The facts solidify the effects of the global economy. America is one of the few places where profits are to be had, and Nokia is effectively locked out of that market. They depend on the Chinese, Indian, and European markets, which are highly competitive, but, especially in the case of China and India, the profits are lower due to lower price per device.

  • http://www.symbian-freak.com christexaport

    The iPhone is the darling of the market experiencing all the high profit growth. Nokia is the darling of the mostly flagging economic regions of the rest of the world. They make about the same profit from 40% of the market that Apple makes from its 10%.

  • StevenGlansburg

    @CanisMajor,

    Over saturating the market and not making a profit is a bad thing. Maybe you need to read between the lines.

    Posted from BGR Mobile (iPhone) at: Cincinnati United States

  • gokmengs

    Nokia was my favourite company back in the day, and they will continue to make a shit load of money, however their direction in smartphone market is questionable, do they have a solid answer to RIM or Apple? I don’t think so, I said it many times Nokia should buy RIM before its too late.

  • CanisMajor

    StevenGlansburgMyth: Nokia is “losin grip”

    Fact: Nokia total market share up to 38%, smartphone share up to 41%

    AlenMyth: “iPhone volume growing and nokia’s is declining”

    Fact: Nokia mobile device volume up 11% QoQ to 103 million units

    StevenGlansburgMyth: Nokia is “not making a profit”

    Fact: Nokia operating profit of EUR 775 million; gross margin up to 34%; Devices and services profit up 24.9% QoQ

  • devs

    I bet if Nokia has any agreement with USA carriers for the high end phones then they can definetly increase their market share in USA too.

    From my nokia phone

  • Todd Korpi

    “I bet if Nokia has any agreement with USA carriers for the high end phones then they can definetly increase their market share in USA too.”

    Devs, trouble with that is the retail price is way to high on a Nokia device for the carriers to substantially discount down to a palatable-price for the American market.

    The reason AT&T is willing the discount the iphone is because of the REQUIRED $30 data plan which assists in more quickly making up for the drastic discount they give on the iphone and eventually turn a killer profit in the long run.

    I would assume if Nokia were to make a phone with similar stipulations, the big four companies here in the United States would jump to carry it.

  • http://www.symbian-freak.com christexaport

    @ Todd Korpi,
    The retail price is no more higher than the iPhone. Its purely up to the carriers to subsidize and stipulate a data plan and long subscriber agreement. Why can the iPhone get a $400 subsidy but the N97 can’t get anything? Because the carriers pretend they “don’t have shelf space”, the market is saturated with similar devices”, or it “conflicts with our strategy for [put your OS here}”.

    The entire choice is up to the carriers. Consumers won’t demand the carriers, so why should they adjust?

  • Bruno

    I like Nokia phones but beleive this will be a volatile year for them. Was a Costco yesterday, passing by their mobile stand (ATT, Verizon, T-Mobile) didn’t see a single Nokia phone. No wonder their market share in US keeps going down. On the bright sight non of my friends have the same smart phone, like my E71! Everyone has a gayPhone – like RAZRs 3 years ago!!!

  • HillBill

    Again, marketshare for Nokia in US is up, and going up in the last 2 quarters. E71x is selling very well at AT&T. They sold 3.7 million 5800s, ~4 million E Series, and ~ 4 Million NSeries. Each of these categories have as much volume as the iPhone.
    Let us wait for Apple’s results. They are going to report lower iPhone sales compared to same quarter last year.

  • Todd Korpi

    @ Christexaport,

    I will concede to your argument that the iphone is no better priced at retail than are most Nokia devices. Truthfully at retail, I would say most Nokia devices are less expensive.

    And you’re even right in saying it is entirely up to the carrier to determine whether a bold-on feature like data is required or not. But the carriers aren’t going to make hardcore stipulations and massive discounts on devices like what ATT does with the iphone unless they know it’s going to be a winner. Yes, ATT sold a crapload of E71x’s…I carry one myself and flipping love it. But that still doesn’t compare to the 8 million some-odd iphone customers that are running around the country on ATT’s network. That’s a huge portion of customer-base and a massive revenue generator that’s a guaranteed sell.

    As much as I love and would live and die by Nokia quality, they do not have a phone that has near the (shall I say it?) sex appeal as the iphone. I, once again, LOVE my e71x but finding apps for it is a ridiculous trek through the cosmos of the web….Nokia has only a handful of devices that interface with their Ovi Apps Store and Ovi Suite.

    When Apple released the iphone they rang the bell calling for a new round in telecommunications, allowing people to customize their phone with unsurpassed ease. Even Blackberry is following suit with BB App world…and the Finnish giant is trolling behind steadily giving very little attention to their Ovi store–a branch of Apple’s army which is a massive money maker, and which would give Nokia a competitive edge in a world where consumers want to make a phone THEIR phone and business want to develop applications to meet their specific needs.

    Don’t get me wrong…I love Nokia. Their product’s simple quality in durability, signal pull, and battery life, is unsurpassed…and Symbian is freaking awesome too. But if they want to turn these negative reports in to positive ones, they have to start thinking more in the eyes of the everyday consumer.

  • matt

    Never buying another Nokia product ever after what they did in Iran, during the protest.

    Everyone is boycotting them here in Iran

    Posted from BGR Mobile (iPhone) at: Newport Beach United States

  • matt

    Never buying another Nokia product ever after what they did in Iran, during the protest.

    Everyone is boycotting them here in Iran

    Posted from BGR Mobile (iPhone) at: Newport Beach United States

  • matt

    Never buying another Nokia product ever after what they did in Iran, during the protest.

    Everyone is boycotting them here in Iran

    Posted from BGR Mobile (iPhone) at: Newport Beach United States

  • jakeZ

    @matt
    You may want to read this article
    http://www.wired.com/threatlevel/2009/06/nokia-siemens-boycott/
    Nokia Seimens has denied selling the type of equipment listed in the article to Iran.
    Also of note, the US purchases the same type of equipment with the same type of surveillance capabilities, in fact it is a requirement when purchasing said type of equipment. Yes, the US government wants the ability to monitor you at the drop of a hat.
    China imposes the same types of policies on their population as well. The release of the iPhone in China will not be allowed to have WiFi. They block all types of web content, but last time I checked the US population is still buying as much crap as possible from WalMart. I’m not saying any of this is right, it’s just the way things are.

blog comments powered by Disqus