Windows Marketplace for Mobile to allow multiple app installs

By on May 18, 2009 at 5:46 PM
Retail May 18, 2009

Microsoft’s Windows Marketplace for Mobile is reportedly instituting a very customer friendly application sharing policy. According to circulating reports, customers who purchase apps from the online storefront will be able to install those apps on up to five Windows Mobile devices at no additional cost. Most normal people, BGR readers aside, will not own five Windows Mobile 6.5 devices so customers will presumably be able to share purchased apps by authorizing the mobile phones of close family and friends. Daniel Bouie, senior product planner for Microsoft, says that the company “sees this as a permanent feature, and we’ve gotten great positive feedback from the vast majority of developers we’ve talked with about this.” Happy developers, happy customers — is it too good to be true?

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14 Comments

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  • sean

    First!!! I think at least LOL

    Posted from BGR Mobile (iPhone).

  • iN10Se

    Sucks for them, awesome for us.

  • http://Davidthande.blogspot.com DavidThande

    One of the features the Zune had over the iphone was the sharing of music files ota. I’m excited!

  • http://Davidthande.blogspot.com DavidThande

    ^^ Oh god I meant ipod! Even so the iphone..

  • Damiaking

    In how many years will this thing lunch??

  • celz

    what about if you flash roms alot.. this might be a problem.. hopefully the registration goes off esn or somthin cuz i flashed two roms this week..

  • http://www.xfire.com Adam Marcus

    I like the idea of this. It seems like Microsoft is really trying to get developers onboard for Windows Mobile 6.5

  • dave

    Bg, I am on the iPod touch and when I click on the “read” link, then nothing happens. Btw, I am using the bgr app. Thx

    Posted from BGR Mobile (iPhone).

  • Jason Bourne

    Yeah, this definitely sounds too good to be true. Waiting on the catch…

  • http://. Matt N

    celz- If this counts ROM flashing then it will be a huge problem for a lot of people.

  • Agent Smith

    The iPhone app store has offered this since the beginning, you can install apps on as many devices as you want, the only limit is it’s an all-or-nothing affair. All apps tied to an account can be synced with a phone, or none, but if you have a centralized account for apps for your family and what have you, there is not a limit to how many devices can receive the app.

    Seems much simpler than the “5-rule” IMO.

  • Orga

    Agent Smith: Or maybe — just maybe — I don’t want to give someone every fucking app I have just so they can try out the latest iFart application.

    You smell a bit of fanboy, which might make this hard to accept, but Microsoft’s really got a good idea with this one. I think it’s more likely that you’ll want to share one app with someone than it is that you’ll want to share every app you have.

    Between now and the release of WinMo 6.5 and WMM (what I imagine will be the acronym for Windows Marketplace for Mobile) I fully expect someone to fuck this up and either bring the install number down (to, say, 2) or just remove the feature altogether.

    I mean, let’s be honest: something like this is seriously smart and consumer-friendly. You’ll excuse me for being cynical until the feature is actually finalized, official, etc.

  • Alex

    will all the idiots read the quote – this is clearly about one liveID user using the same app on upto 5 devices the one user owns. This is not about sharing apps. Wow i am amazed how many people on the interent read what they want to, not what was written.

    sigh.

  • http://techtips.timlaytonllc.com Tim Layton

    Yes, windows mobile 6.5 apps in the mobile marketplace will allow installation on up to 5 of your devices.

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