Yahoo’s share of US search market continues to climb while Google actually slides

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Wait, what? Is that headline right? Indeed it is folks – if comScore’s January numbers are to be believed at least. The authority on web-watching has just issued its most recent US search engine market share data and jaws around the internet are dropping in rapid succession. Yahoo, continuing an upward trend for the sixth consecutive month, finished the month with 21 percent of the US search market – up from 20.5 percent in December. Google on the other hand, managed to slide a half of a point from December to 63 percent. Recap: Yahoo’s search share is up, Google’s is down, black is white and the Cubs are going to win the World Series this year.

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19 Comments
  • Inc

    Lol.

  • Nate

    Dude… the Cubs are going to win the Series this year… aren’t they?

  • http://informationweek.com Marin

    Best. Pic. Ever.

  • SneakerFiend

    Apocalypse anyone?

    Thats pretty weird and google should feel ashamed since G1′s revolve around google and their searches should’ve went up substantially especially since it uses google for everything. From the most trivial search to comparing prices and whatnot.

  • Adonis

    Hooorrraaaay Underdog!

  • Hindy

    the cubs have a baseball team??? huh, interesting

  • Buddha

    What you got to realize is that Yahoo has no where to go but up. They can’t get much worse then they all ready are.

  • http://wwwtechstbooks.com colin

    It will be interesting to see what revenue number increase follow, if any.

  • http://www.espressoreport.com Richard Ward

    It’s easy to climb the charts and set records when you hold a very low piece of the pie. Let’s not give Yahoo too much credit for this until we see what the new team is really capable of when the Google Machine starts trout-slapping people.

  • http://www.myspace.com/g3photography BLackuLa

    i like them both but i personally use yahoo.

  • Who?

    Has anyone used Live Search? I used it once. Terrible results.

    Anyway, Buddha hit it on the head. Nowhere for Yahoo to go but up, and nowhere for Google to go but down.

  • Peter

    I know why, this is happening. White collar workers are working more hours with less time to surf. Blue collar are loosing there jobs first and use yahoo more then google…just a guess lol

  • levander

    0.5% sounds like a rounding error.

  • ryan

    This post was so informative for me for the following reasons:
    1) Didn’t know Google’s share was going down
    2) Didn’t know black IS white
    3) Didn’t know the author is a Cubs fan

  • Jeff

    did you just say obama is now white?

  • k

    You had me until you said the Cubs are gonna win the world series…

  • jazzyl

    Well I like both google and yahoo but I prefare Google it is actually my home page on on my Berry!! Google rules hands down.

    Sent via BlackBerry

  • john j

    Gee a 3 to 1 advantage is a BAD thing??!! Well I don’t see a problem with a .5% slip, hell that is like dropping a quarter and not going back to pick it up, WHO CARES!!!!

  • RU

    @john j – A single percentage point of search marketshare is worth many millions of dollars in ad revenue per month. It very much matters.

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