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MSN ads go mobile

Updated Dec 19th, 2018 5:55PM EST
BGR

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Anyone hoping to escape the torrent of MSN ads by turning to their mobile browsers will have to look elsewhere. Today, Microsoft will begin displaying advertising alongside its mobile search client, ushering in a new era of tiny ads and annoying sales pitches. According to the company, American search customers will see ads that “conform to the U.S. mobile advertising guidelines provided by the Mobile Marketing Association to deliver a more consistent and engaging experience for consumers.” Sounds like an increase in the “annoying” factor to us, but we’ll have to wait and see just how intrusive these little buggers turn out to be. The lack of tabbed browsing on most mobile devices becomes a bit of a virtue in this case, however, as we probably won’t see the widespread appearance of mobile pop-up ads for quite some time. Thank God.

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Josh Karp Distinguished Fellow

Josh Karp followed his love of technology since a kid through to the present day. As a Special Correspondent at BGR, and part of the first editorial team, Josh covers press conferences, trade shows and other events around the world. An expert in all things mobile, Josh has more than eighteen years of experience covering the wireless industry.