When Nokia launched it’s "Ovi" line of web services, including music, maps, gaming, and social networking, many wondered if there would be a market for it. Sure, the concepts are all the rage now, but will a carrier want to adopt them? Vodafone is the most significant to answer that question, adding Ovi to their various handsets in the near future. The partnership, the only example other than the Spanish Telefonica Moviles, should add to a compliment of services recently taken on by fellow-European Vodafone, which include MySpace, YouTube, and Google Maps. And, like many positive things, all the services will be available side-by-side with its other (and even in-house) offerings.